Marc Woodland

Marc Woodland

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Marc Woodland:

Creatives: my top three tips for being more productive

by Marc Woodland | Nov 24, 2020 |

Productivity

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Back in 2013, I set up my first agency.

80% distribution / 20% creation

Content marketers are creative. We love to make things. 

Should your business have a podcast?

It’s a straightforward question. But, as is often the case when it comes to marketing, the answer’s not a straight ‘yes’ or ‘no’.

The great gate debate: should you gate your content?

by Marc Woodland | Aug 04, 2020 ||

We live in divided times. 

Six essentials to get your content marketing back on track

If you’re anything like us and our clients, you’re busier than ever. 

Use ABM to align Sales and Marketing in a remote working world

I was having a conversation recently with an experienced Marketing Director and complimenting him on how effectively he’d aligned the Sales and Marketing teams at one of his clients.

5 reasons why Account Based Marketing is more relevant than ever

The landscape has shifted quickly for almost all businesses over recent weeks. It’s not just working from home that has changed, but the way we support our customers and how we run our companies,...

9 ways to ensure you're email marketing the right way

by Marc Woodland | Apr 17, 2020 ||

A lot of marketing activity has been reactive over previous weeks. But as marketers, it’s important to remember to pause, reflect and observe what is happening in the marketing environment, so we...

Uncovering B2B opportunities in uncertain times

by Marc Woodland | Mar 27, 2020 ||

This is a very difficult time for many businesses. And there’s no way of knowing how long it will last and the extent of the impact. 

How to get more conversions from your best performing blogs

by Marc Woodland | Mar 13, 2020 ||

By conversions, I’m referring to generating new contacts that may become leads for your business. A conversion from your blog is someone submitting their contact details - perhaps for a gated...